Hard to really tell by the article what really happened but the dealer agreement is substantial and just about anything could have heppened. Deere has not been telling dealers to get more stores or quit for just a few years, more like a decade or so they have been pushing this. It is not just Deere that forces some of these things, I have seen dealer groups crowd others and simply force the sale or closure. Losing the contract tells me it was more than just not wanting to buy more stores, if they had appropriate market share, etc, etc, from the dealer agreement then they probably could have sold the contract, but still up the mfg to whom and possibly for how much. 10mil of sales may seem like a lot but doesnt mean squat w/out knowing what their market potentail was. If the market for their aor puchased 50mil and they only captured 10 then it wasn't doing what it should have been doing in the mfg's eyes even if the dealer was profitable. This is all posturing and opinion from my part though, the public will probably never know the real reason.