I first encountered TYM several months ago at Agmag.com, after some research it appeared that they too sell their products under various labels. Initially I saw this as an opportunity to capture a good product without being subject to the premium pricing associated with the Big 3. However, once I realized that the closest dealer that could actually provide service (some dealers may promote a brand, yet know nothing about it) was several hundred miles away I decided to look elsewhere. Overtime the conventional wisdom espoused by many TBNers was that unlike a commodity such as a Toyota or a Honda, the value of the service relationships is critical to my success in understanding and utilizing the equipment to its fullest potential. Hence I felt that the value of this relationship out weighed the money saved by making such a purchase. Lastly, if you're looking at used equipment, you may find that this marginal difference is not as noticable as it is with new equipmnet. Hope this helps.