If you ask me, I would say Bobcat is using their head.
Recessions, or depressions, or economic hard times, bring out the bargain hunters. These times, that try men's souls, also send quite a few people back to the farm. Especially, when the unemployment rate is reaching up around 10% of the total population.
Now, look at the recent past. If you were to drive down my part of the woods, about 40 years ago, you would see that the big farmers owned mostly Deere, and Ford. If you look at those same farms today; you will still find JD and Ford, but much newer models. Simply put; once these farms went with a certain brand of tractor, they stayed with it. Or that is, as long as the quality didn't take a nose dive.
Fast forward to the mid 80's, and up to this day. Kubota began to make a run, and now sits in high regard. If you ask the 30 and 40 year olds, in my area, what's the best tractor? Many will say Kubota. That's because they went with the new trend, in the 80's and 90's, and bought that tractor. In those days a JD was a little out of their reach.
If you mention Kioti to any of the folks, in my area, they will tell you that you get what you pay for; or it's better to be safe than sorry. Although I don't agree, I'm sure it sounds familiar. They may also tell you that Kioti is cheaper, because it set on a lot for over a year.
I'm now looking for a new tractor, and I'm not a type who follows trends. I started looking hard at the Kioti tractors, about the time that Bobcat took'm to the woodshed. So, now, I'm looking more into the Bobcat lineup. Funny thing is; I went and looked at the Bobcats, and they are cheaper than the Kioti, but they also have a new smell. Straight out of the crate! Moreover, I didn't see one scratch. Maybe I was the first person they let climb on that tractor, but I doubt it. I repeat; not one scratch, from all those people climbing on and off.
Here's my point. Kioti just started to gather some steam, in these hard times, but Bobcat is about to take'm to lunch. Same tractor, different coat. Same tractor, much cheaper. The question is; would you pay thousands more for an orange tractor, over a white one? If so, Kioti will be the new Kubota, or Deere, of a new generation of tractor owners. If not, and Kioti refuses to lower it's prices, then I will go on record to say; that in 20 years, if you ask someone in their 30's, or 40's - what's the best tractor to buy? They'll say Bobcat!