Ram vs Dodge/Chrysler - how complete is the separation?

[newbury]

Has RAM even started to become a separate brand, like I think of Kenworth or Mack or is still just a misspelling of Dodge/Chrysler?

 

[DarkBlack]

Stellantis - Wikipedia

en.m.wikipedia.org

 

[Hay Dude]

Stellantis formed in 2021 when Fiat Chrysler merged with the French PSA Group.
Ram’s been its own separate brand since 2010.
You thinking of buying one?

The 1/2 tons are built in USA
the bigger Rams are assembled in Saltillo, Mehico.

 

[ruffdog]

Dodge and Ram.....there is no separation. The CEO of Dodge is the same person that is the CEO of RAM. They are just different name plates of Stellantis.

Stellantis Media - Timothy Kuniskis.

 

[Hay Dude]

“ Ram Division President Fred Diaz stated, "Ram trucks are not a Dodge model. Ram will always be 'vinned' (Vehicle Identification Number) as a Ram. “

Just because the CEO is the same, doesn’t mean they can’t be separated, so I guess there’s that.…..

 

[Tinhack]

VIN doesn't hold up. Look at GM, GMC, Chevrolet, Pontiac, Buick, Cadilac, Oldsmobile, Hummer, Caterpillar, Daewoo, Opel, Isuzu, Saab, Holden, Vauxhall, Bedford and probably a half dozen more I can't think of at the moment. They are all GM but one CEO who happens to be a woman named Mary Teresa Barra.

 

[bigtiller]

In the beginning, wasn't Ram just a trim level for the Dodge pickup?

IIRC, around 1981 we could buy a Dodge pickup or a Dodge Ram pickup.

 

[Midniteoyl]

In the beginning, wasn't Ram just a trim level for the Dodge pickup?

IIRC, around 1981 we could buy a Dodge pickup or a Dodge Ram pickup.

Ya, they were the 'D Series' before that

 

[DarkBlack]

Ram…
…At least it’s not a Silverado.

 

[5030]

Don't really matter what is on the badge, all built in the same plants, by the same workers. Just a badge and nothing more, except the sticker price that is.

Gee, just think, pretty soon, you'll be able to purchase a Chinese electric car, made in Mexico and imported tariff free in the good old USA. Isn't that exciting?

Only separation is the badging and it will always be that way. You cannot segregate when they are all built in the same plants. Not gonna happen despite what the makers tell you, all propaganda for the gullible masses.