Cabelas Brochure

jaydee325 · Jul 17, 2014

Got one yesterday covering their tractors and hunting. Anyone else get one in snail mail?

I bought a tractor in the last year and thought, who sold my address? Then saw it was addressed to my wife! She bought me an amo box for Christmas that I turned into a tractor tool box! We've not done any other business with them. I'm amazed at the data companies can gather.

oosik · Jul 17, 2014

Amazing is one way to express it - - I was more inclined to say frightening.

reb · Jul 17, 2014

Cabela's has a very busy advertising department. I read somewhere a few years ago that the send out several million catalogs a year. I don't recall the exact number. I divided that number by the number of catalogs I got and estimated they must have about 347 other regular customers.

Danno1 · Jul 19, 2014

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Read the paragraph labelled "Business":

Data mining - Wikipedia, the free encyclopedia

Also:

http://www.nytimes.com/2004/11/14/business/yourmoney/14wal.html?_r=1&

Even worse:

How Target Knew a High School Girl Was Pregnant Before Her Parents Did | TIME.com

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Danno1 · Jul 19, 2014

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Sorry, this is the "Even worse" article I was looking for above:

http://www.nytimes.com/2012/02/19/magazine/shopping-habits.html?_r=0

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Code54 · Jul 26, 2014

reb said:
Cabela's has a very busy advertising department. I read somewhere a few years ago that the send out several million catalogs a year. I don't recall the exact number. I divided that number by the number of catalogs I got and estimated they must have about 347 other regular customers.

Hey REB - 346 now, Im one of those customers like you!
Love the store but they are not the cheapest place but the selection is great.