We normally poured the footers & aprons first, leaving upright stubs of re-bar to tie onto for the walls. Footers were poured oversize on the backside to allow for short pins sticking out of the concrete to hold the bottom of the forms, basically something to kick back against. This is done on the front side too, and just nip the pins off flush on the front side when your done. You need to figure the width of your wall + the thickness of you form(s) (we used panels built from 2 X 4's and 3/4" plywood. Then allowed more room for wedges cut approx. 1' long made from 4" X 4" cut diagonally. Pieces of scrap 2 X 4 were used as spacers inside the form to get your proper and even width. These were just temporary, and pulled as the concrete was poured. With the spacers inserted, the wedges were tapped in to hold in place, and a couple of spikes nailed through the wedge to keep them from moving. Using the wedges simply allows you to have room to release the form to remove.
2 X 4's spiked across the top to hold the form together, usually with spacers above the form to allow to get a nice finish. Then wedged kickers into the bank on the front & back to keep it upright, and in place.
Height & width of the headwall, and taper of the wingwalls mostly depended on the slope of the bank. I am assuming you keep this mowed, so you need to keep that type of maintenance in mind. Some gravel placed behind the headwall on top of the footer, acting as a french drain, will allow trapped water to get out, and prevent a lot of hoving outward from freezing temps.
Also on the outlet end, I would suggest over digging, and placing a large type of rock to keep the water from scouring back under the pipe.
The concrete will probably have to be poured a little wet to get it to conform to the pipe. You'll probably have to do a little chouncing as we called it to work the concrete around it. We had vibrators to do this. Also, if your having the concrete brought in by truck, have him drop it right on top of the pipe, not to the side. Rushing concrete will force the pipe & form up, if it hits it at the right angle..!!