Does the NFL allow teams to sell commercial naming rights? Like the Washington Pepsis, Washington McDonalds, Washington Cadillacs, etc. I don't believe that the Rams, Falcons, Eagles, Jaguars, Chargers or Broncos have ever been accused of naming their teams after Auto brands.
They would probably have to change names now and then when the contract expires just like the Mercedes Benz Superdome has to change their name at midnight because Mercedes Benz decided to sponsor the Falcons Mercedes Benz Stadium.