SDT
Veteran Member
There's a curious thing about mechanical repairs that I've watched change over the past half century. It used to be that a dealership was judged at least partly on their the professionality of their service department. Dealerships put a lot of money into their workshops partly because they saw it as being some of the best advertising they could do. It told people that this was a dealership that planned on being around for a long time. That's good for everyone.
it was pretty common sales practice to show customers around the service department. How often does that happen today? And although there are dealerships that are run on a different business model today, it is still pretty easy for a service department to make the bulk of the dealership's money. Of course for that whole business model to work it does require that the dealer invest in his service department.
But most dealerships a generation ago did invest in their service department for all the reasons above and for a few more...
One thing that is important but difficult to judge is that a dealer's service department is something completely under the owner's control - and that's important to a business owner. A dealer may not have much say in how a manufacturer is going to deal with warranty or parts replacement, but the dealer with a good service department has his choice of a lot of other ways to deal with mechanical problems. And some of those options can make money for him.
Just musing....
I wonder how many tractor owners visited the service department when thinking about what tractor to buy from which dealer? And I wonder what makes a service department impressive to this new generation of tractor buyers?
rScotty
Sadly most dealers have adopted the modern profit center business model.
The service department is now a separate and distinct profit center from the sales department. So is the parts department.
As a result, the service department must make a profit or the service manager will quickly loose his job. Hourly rates have escalated considerably and public relations work is not done except in rare circumstances. Unless Kubota or the customer pays, work will not be done. Indeed, the service department charges the sales department for work related to assembly, ordering mistakes, etc.
SDT