mo1
Platinum Member
around here Mahindra has more presence than LS, Koti, Bad boy, TYM, Branson. not on par with JD or Kubota, but closing in on NH and Massy. at the end of the day i plan to be buried by my Mahindra digging the hole so i do not care, the tractor was an investment in my happiness and has payed many dividends already.
Dealers that are not taking these tractors in trade are most likely cutting their own throats just like the auto industry did in the late 70s.
even if the mahindra brings 30% less in resale (not what is happening around here) I still come out ahead because the tractor was 30% less upfront for the same capabilities covered in green or orange paint.
parts have been cheaper also (not that i have bought that many parts).
Foreign tractors today are a lot different of an issue than foreign cars in the 1970s.
The domestic auto industry in the 1970s suffered because the various government emissions regulations introduced in that time period with little forewarning, two fuel crises, and the poor Malaise Era economy resulted in the products the domestic automakers were currently selling becoming unappealing in short order, before they could retool to make the far different vehicles that would sell well. The large, comfortable, somewhat pricey cars with powerful V8 engines that sold well when high-octane leaded fuel was cheap became slow, thirsty, expensive slugs when their engines were detuned to run on unleaded and choked with first-generation emissions equipment. Their attempts to quick-and-dirty cut costs by cutting corners in production and the crude downsizing of existing models fell flat as well. The foreign companies selling cheap little four-banger crackerboxes (other than the VW Beetle) didn't sell too many here until then, and then when all of the above hit, they suddenly were the ones that were selling what the market wanted at that minute and did well. However, the domestic industry (except Chrysler which infamously went bankrupt) recovered in the '80s once they were able to retool and build truly new models, got the bugs out of the first generation of emissions equipment and first-generation downsized models, and the economy improved to where people could afford something a little nicer than the little imported crackerboxes.
Recently the U.S. ag equipment market has had to weather a lot of the same storms the automotive industry did in the 1970s. We've had massive government emissions edicts and fuel changes come down the pike with ULSD and Tier 4 about a decade ago. We've had big jumps in the price of fuel as well. However, the major players in the U.S. ag equipment market (only one of which, Deere, is an American company, CNH is Italian and Kubota is Japanese) have weathered it well. There wasn't (isn't) that opening for somebody to come in and sell something significantly different to the market and take it over that there was in the 1970s auto market. Simply making a cheaper machine and selling it for somewhat less does have a market, but it isn't dramatic.