One time I crossed the wires. It popped but nothing more. Rechecked and started. When I used to crank it - what I did with the choke made the biggest difference, and how warm it was outside. I choked it. Got a pop unless it was flooded. Then I worked the choke back in until I found the spot where it ran. When it was warmed up, the choke went all the way in. That carb gums up often over the winter. Sometimes the glass bowl needs wiping out-. A clean carb is important. When added gas to the plugs - it was godd for one try, then they all needed drying and I'd start again. I suggest a battery- sears heavy duty 6v (they sell it for vans). Makes life easier. In the winter I used a magnetic block heater to keep it warm so it would start. When it floods, taking a walk helps! I replaced all of he electrical stuff, wires etc. when I put points in the magneto.
Good luck.