The Demographic of my CX-5 buyers is 50-65.
They can afford anything they want as Porsche 911 convertibles or even a Ferrari in the mix in addition to BMW and Audi.
I'm surprised at simply how pleased they are with the CX-5
Most have also sworn off luxury ownership of high end European cars out of warranty... expensive and service wait times.
No one is kidding themselves but when it comes down to it reliable comfort in fuel efficient platform with room and AWD for the ski trip that doesn't cost an arm and a leg...
Subaru is also very popular with the female Docs all having gone through the Euro Sports Car phase...