sweettractors
Advertiser
Ken,
I wanted to mention something about the pricing (I may have said this before)... As a consumer, I like knowing what I'm paying for the product and what I'm paying for shipping. The way your pricing is done, I have to choose my zone to get a total price, then choose Store Pickup to see how much the product itself costs. THEN, I can figure out what I'm getting tagged for shipping by doing the math.
If it were my site, I would find a way to show the [potential] customer the cost breakdown between the two. The fact of the matter is, shipping multiple products MAY or MAY NOT provide a break in shipping costs. As a consumer, I want to see prices that are as accurate and "real" as possible.
Additionally, you WILL lose customers that see a price for a product including shipping because they've seen the same (or reasonably similar) products elsewhere for much less (because the prices don't include shipping at the other locations). And, once the customer goes to that other site / store and starts the buying process, they won't bother coming back to your site once they realize the price is essentially the same.
I have the capabilities to price the way you mention, however, way too complicated for the 70 yr old customer. Much like a lost ball in high weeds. Info overload! For customers that want more details, I have Toll Free, Contact Us in the Menu, Email, and working on "Live Chat". The customers who like to be sure they are getting the "Very Best Deal" available will always figure prices themselves. Lots of time these customers buy for less at the expense of good service or dependable parts backup when they need to repair the implement. Ken Sweet