We got the Zinser product by ordering it from Sherwin Williams. However Home Depot and Lowes sell in stock products that will work, I just don't like the sandy texture most leave. All below grade products have a water retention psi rating. The higher the better.
Keep in mind that with the Zinser product, low odor does not mean No odor. if you apply it in a confined space or in a large amount you will need to have some
fresh air coming in, not a good cold weather project.
Read the directions carefully, If you want to skimp on material to save money, do not do it in the lower areas, (most likely to have moisture).