Richard,
You need to be very cautious with all fireplace installations, but particularly so with a ventless type. The obvious reason is due to the dangers associated with combustion gases being present if the unit is not installed correctly. All ventless fireplaces I have seen are UL listed assemblies, meaning that they are an engineered system designed and tested to operate safely when installed per the manufacturers installation guidelines. I'm not saying that you can't come up with a home built ventless design that absolutely won't work, but when it comes to life safety, saving a few bucks just isn't worth it. Simply installing a burner with ceramic logs doesn't qualify as a ventless fireplace. The burners on ventless units are designed differently to increase combustion efficiency up to 99%. Standard gas burners for logs burn much less efficiently creating combustion gases and are designed to be installed in vented applications. I would recommend finding a good UL listed ventless unit to fit your application.