I remember first time I ever saw curling.
Watching it on TV in a bar a few miles from Canadian border (Rouses Point NY, I believe) in mid-80's. I think it was some type of professional game where teams were playing for maybe ~$50k.
1st thought: "What a weird game!, Ha,ha, grown men & brooms!
2nd thought: "Hey, those players are drinking Molsens between shots (curls?)!"
Maybe not exactly the Canadian equivalent of Tiger Woods slamming a brewski between shots at the Masters, but I (a broke college kid) couldn't believe I was watching them do that with so much money on the line!