Your post sounds like you prefer the use of air bags over the use of weight distribution hitches. Maybe that is not your belief but just wanted to let those new to towing that this is quiet the contrary. Using weight distribution hitches are much safer.
No, that isn't my point.
What I was getting at is that Weight Distributing hitches not set up correctly are more or as dangerous than not having one. It is possible to actually cause the rear of the vehicle to lift off the ground with one, I have seen this happen before. A driver went through a dip in the road, when the rear tires got to the low point and they were suspended in the air. LOL The other point that could be implied is that air bags have more uses than just towing. Everyone should use the proper equipment to get the job done, Weight Distributing Hitch or air bags or whatever it may be.
So moving on, to the OP original question about proper balance, with or without the Weight Distributing hitch (since technically should be connected after the trailer is loaded), most people aren't going to buy a scale, so the next best alternative is to look at the tow rig and trailer for proper balance. In my non-expert opinion, the trailer should be loaded a little front heavy to give the additional tongue weight (estimation at this point) by looking at the sag of the tow vehicle's rear bumper. If the bumper is the same height or higher, then it is to tail heavy, move the load forward. You are going to want the load to be enough so that when you hit a bump the rear of the vehicle isn't lifted. Generally excessive noise coming from the hitch will also be a clear sign that you don't have it properly balanced. I would expect to see the bumper to lower at least an inch to 3 inches. This is going to vary depending on the vehicle (age and size of the vehicle (1/2,3/4 1 ton etc) will make a difference) and the size of the load.
The trailer I use, will drop the rear of my truck about an inch, Weight Distributing hitch when empty is not really advised as they should be setup for when the trailer is loaded as well as inflated air bags should be at minimal inflation when loading the trailer. The air bags lifted the rear back to normal stance in these instances of hauling my empty trailer. The air bags also come in handy when I drop a 1000# in the bed. I don't use Weight Distributing hitches if I am only hauling my little tractor, my truck and trailer is more than capable of hauling lighter loads.
I have hauled 10k on my trailer, and the Weight Distributing hitch alone was not enough to provide a normal stance for both vehicle and trailer. The rear of my truck was still sagging with the load, so I used the air bags to compensate. It was a smooth ride and I never felt safer towing. I agree that Weight Distributing hitches are exceptional devices and should be used, if used properly, otherwise I wouldn't recommend it. But I think that goes without saying for any equipment, if you don't use it correctly it is generally a dangerous piece of equipment.
On a half ton, probably not a bad idea all the way around to use a Weight Distributing hitch. Trucks doing wheelies aren't safe. A Weight Distributing hitch shifts the load more to the front tires of the towing truck. But face it, most people aren't going to spend $500 to $800 for a Weight Distributing Hitch.
My other comments is that I have seen people towing trailers greater than the hitch allows. Not many people think about it, at least I didn't when I first started towing, they see the hitch in Walmart and think they are good to go for any load. When in reality, between the 2000# trailer and a 4000#+ load, they are probably exceeding the capacity of their equipment.