I used a friend's rotohammer & it worked well on all dozen 8' rods I instslled even in out hard clay. You wantvas much contact between the dirt & rod as possible. Driving the rod in like a nail gives optimal contact. Digging a hole or using a water jet especially creates a hole bigger than the rod. It will sit loose in the hole & give you a much worse connection to ground. The higher the resistance to ground, the higher the likelihood that the lightning will find an alternate path to ground. Murphys law says that other path will be something that will melt, catch fire, or otherwise Bevan expensive repair.