I'm going to offer a different take on the primary situation. Here's the result of the transaction:
1. Dissatisfied customer
2. Dissatisfied customer
3. Dissatisfied customer
I can stretch that list out forever. Regardless of what led up to the situation, a business now has a dissatisfied customer. The business has several options:
1. Satisfy customer
2. Don't satisfy customer
A key reason many small businesses go out of business is because they blame their customer (the one writing their paycheck) on an issue, and actively choose to NOT satisfy the customer.
Messick's is a great example of a business that not only has satisfied customers, they have customers providing FREE advertising. They have Raving Fans. (read the book).
It is always ALWAYS the responsibility of the business to accommodate customer variance in behavior. Some customers are very good at getting up front estimates, some drop the machine off and leave a message taped to the steering wheel. Regardless of how the customer communicates, it is the business that needs to have processes to ensure the customer is satisfied.
If you choose to operate your business in any other way, you will have increased customer dissatisfaction, which leads to loss revenue.
You can have perfect quality, fast turnarounds, and a big sign on the wall that says $75/hr, but unless you are willing to ensure the customer is aware of every step of the way, you will eventually fall into situations like this post is discussing.
You can flame or disagree with me all you want, but my comments are based on the performance and integrity of world class companies that focus on customer service as a priority. They empower their employees to recognize a potentially bad customer service experience, and make the changes on the fly to fix the problem.
From a business perspective, here's how I would have handled the case:
1. I would have knocked 40% off of the bill while the customer was standing there and was upset.
2. I would have given a coupon for the next maintenance visit.
3. I would meet with the team and establish a process to communicate with all future customers to prevent the issue from re-occurring.
4. I would apologize for the situation, and ask if the customer feels I met their expectations. Don't let the customer leave mad! NEVER! Always push for a situation where the customer hops in their truck/car and smiles as they leave, because THAT is what they will talk about to their friends and family.
TOTAL COST TO BUSINESS - $250
TOTAL COST TO LOSE A CUSTOMER - PRICELESS
NO business can afford cruddy customer service. We all know businesses that blame the customer for everything (think cell phones, satellite TV, etc...). I personally dealt with that myself after buying my
BX2350. A business that holds the customer on a pedastal not only has happier customers, but they have happier employees, lower turnover, and better profits at the end of the day. Ok, I'm off my soapbox...
IowaAndy