NH Ad at Main Index Page

[Bob_Skurka]

</font><font color="blue" class="small">(
It seems like the purpose of the website is to get you to visit the dealership, like a magazine or newspaper ad. It shows a certain lack of understanding of the web audience.))</font>

An absolute lack of understanding the web audience. I admit to being somewhat of a tractor geek and will compare specs just for fun. But if NH can't do a good job of explaining the huge advantage in visibility and therefore productivity they have with their curved loader/sloped hood then a typical web shopper will just look at the specs, nothing more. Look at the attached photo, it shows 2 tractors in my driveway, both have very similar lift capacity. Which would you rather use? (BTW this is an old photo and I would recommend NH use CURRENT production machines in a test!). But you don't see this type of thing GRAPHICALLY on either the CASE or the NH websites. I can explain it, but most people don't get it until they see it. These types of things will, if shown on their website, will help get people to the dealership.

JMHO

 

[Iowachild]

<font color="blue"> I switched from Firefox to IE so I could see the NH ad. </font> I use the Netscape package(Mainly because Outlook Express is so limited) and I fired up Internet Exterminator and still get no ads of any kind.

<font color="blue"> An absolute lack of understanding the web audience. </font> I use the internet about 85% to pursue information of one kind or another. I don't buy socks w/o researching on the web. But the site that really does something for me is the Wheelhorse (now owned by Toro) site. I can search for parts for every piece of Wheelhorse equipment I own, get exploded diagrams and valid part numbers I can go to my dealer with. I wish I could do the same for the 1310 I just foolishly bought!


<font color="red">"The world is divided into people who do things, and people who get credit. Try, if you can, to belong to the first class, there is far less competition." </font>