California
Super Star Member
- Joined
- Jan 22, 2004
- Messages
- 14,976
- Location
- An hour north of San Francisco
- Tractor
- Yanmar YM240 Yanmar YM186D
I'm not convinced the US rep knew what Yanmar's marketing department was thinking.I remember the Yanmar rep telling us that Yanmar chose that green color because they thought it symbolized the color of new growing things like new grass and green apples. He was surprised it wasn't popular. Yanmar was totally unprepared for the USA reaction to their lime green. ... But once Yanmar figured it out they weren't slow to change over to a red with just a touch of gold in it. It's a nice color... rScotty
At the time, that green represented modern, unconventional, precedent-breaking, or imitation-hippie - from a marketing perspective. (Never mind it was ugly




Kids - be glad you live in the modern era!