By the way white smoke on start and rough idle usually means there's air in the fuel injection system. Often this happens after a fuel filter change and the system is not bled completely. That was my first thought, either not bled properly or an air leak from the filter not installed properly.
Sounds normal to me too, do you have a block heater, if you do, plug her in for an hour or two when it cold, you should see a difference.
No block heater unfortunately, cycling the glow plugs 2 or more times does help the problem. It still runs rough for the first 2 or 3 seconds then clears up. I guess that I will check all fittings and if I find nothing will wait until warm weather to see if it goes away. I never see any white smoke when starting up.
Mark