I hate to sound like I'm starting an oil war here.... You may do just fine with Rotella, Dello, Mobil1,Quaker State, or whatever else you can get ahold of.... Just make sure it has an API rating that matches what your truck requires.... The pre '07 emissioned trucks(<'08 Ford PSD) are fine with a CI-4 oil. If you have a 6.4L PSD, you need CJ-4.. As long as your oil matches these ratings(CJ-4 is backward compatible too), you'll likely be ok.. Just rememebr the what if recomendations in my prior post before you spend alot of money trying to fix a problem that may be caused by the oil..
My main question was in regards to why one would feel it necessary to stray from the MFG's brand of oil, that seems to be the first thing some guys like to change, as if it isnt good enough.. I added my experience with Rotella has not been all that stellar. It is a relatively cheap oil that can be had in bulk. To each his own I guess, but I would just buy the Motorcraft, I believe the price is comparible.. Sorry to turn it into a big deal.. I believe sometimes we make too big of a deal about "what oil is best".. In my years at the dealer, and helping my buddie at his independant shop, I have come to the realization that you are typically safer sticking with OEM parts and fluids as a general rule.. The hydraulic dependancy of the PSD makes the oil package pretty important. Ford makes sure the Motorcraft oil they package(whoever it comes from) meets their requirements for their engine..
BTW, in case anyone is wondering ,the oil raiting is "C" for compression ignition, "J" relates alphabeticaly to the level of oil(J being the latest and greatest), "4" stands for 4 stroke.. = CJ4