Briggs & Stratton Unveils 2013 Simplicity Tractors

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2013 Simplicity

MILWAUKEE, Wis., October 24, 2012 — Independent market research has identified that suspension is a highly saleable feature — one that is now available on 2013 Simplicity tractors. Combined with a high-speed transmission, Simplicity’s exclusive, patent-pending suspension system absorbs vibration and uneven terrain, so mowing speeds don’t compromise comfort. In addition, by absorbing shock to the user and tractor chassis, operators can take advantage of higher speeds while maintaining a high-quality cut.

The 2013 Simplicity tractor lineup is comprised of the Broadmoor, Conquest and Prestige.

“Our new suspension system is the perfect match to Simplicity’s faster transmission,” said Troy Blewett, Director of Dealer Channel Marketing, Briggs & Stratton. “Now, the floating mower and tractor move independently for a perfect cut and smooth ride every time. By pairing our famous Free-Floating™ mower with our game-changing suspension, we have redefined the greatness of Simplicity tractors.”

Rear suspension is available on the Broadmoor, while front ride dampening shocks and rear suspension are available on the Conquest and Prestige. Brought back by popular demand, the 44″ and 50″ deep profile mower decks have improved cast-aluminum spindles with larger bearings for premium cutting in all mowing conditions and pro-style durability. 52″ fabricated steel mowing decks are also available.

Coupled with a new suspension system, the following bold and head-turning styling elements have been incorporated into the revamped Broadmoor, Conquest and Prestige tractors:

  • Aggressive new steel hood design and grill
  • Hood intakes for better engine cooling
  • Improved instrumentation with optional tachometer, height-of-cut indicator and maintenance reminder
  • Larger, sturdier front bumper
  • Mesh seat for a cooler, more comfortable ride
  • Powerful LED headlights
  • New Simplicity badge design
  • Push button start for quick, easy starting

Simplicity tractors are powered by Briggs & Stratton Professional Series engines. The engines offer consistent automotive-style starting through electronically controlled fuel management and a mechanical compression release for reliable starting in all temperatures. New for 2013, Simplicity tractors come with a three-year residential products limited warranty, or 90-day limited warranty for commercial use, on the unit and engine.

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