Then you do have something against Amsoil?
Just admit it, you know its true or you would not continue to interject little comments like the one above.
This is funny, people just want to criticize Amsoil no matter what. Oh they got good products but I don't like this and I don't like the way the do that.
I wonder, do you all like the marketing and sales structure of the other oil companies??
Call up Mobil ! and tell them you want to become a dealer or buy their oil at Dealer cost. Think they will say, no problem? Heck no, they only sell their oil through big distributors who then sell to other distributors who sell it to jobbers who sell it to dealers who sell it to customers. All the while Mobil is under cutting their distributors by selling to big box retailers at lower prices.
Call Amsoil and ask to be a dealer or a preferred customer, they will say sure you can be a dealer and yes you can buy product at dealer cost and never become a dealer? Yet some feel some how this is bad marketing.
As far as middlemen, there are actually a lot less middlemen in the AMSOIL marketing method than that of any other major oil company. Take a moment and just think logically about how many hands a traditional oil company's product could pass through before it arrives at the consumer, many. Consider the millions/billions spent by major oil companies on NASCAR sponsorships and prime time TV ads. Who pays for that? You do. So, how do you suppose the price of the product stays so "low". Cut the quality. That's the only way. That doesn't mean other oils are not "good" oils, it simply means they are not as good as they could be.