Prioritization still exists. Cost is another issue.
In early-mid-2022, I needed internet at the place we bought out in the boonies. At the time, you could not buy the dish/router if you were in a service-not-yet-available region - period. I rather desperately needed the Starlink equipment and service to be able to maintain COVID-era work-at-home. Without an at least somewhat reliable internet service at the new house, I would have had to endure an ugly ~150 mile commute through the Wash., D.C. suburbs to/from my office every day.
To obtain the hardware, when I placed my order I identified an installation location in an area where service was already available (out west), but had the dish/router hardware shipped to my house in the east, knowing that we would soon be moving (btw, Starlink quickly caught on to people doing this "end-around" and stopped allowing it because it was adding congestion in areas that were already short on available bandwidth).
Initial cost was $99/mo., but only a few months later pricing had gone up. However, by this time, roaming had become available, so we shifted to a roaming plan at $120/mo. (which shortly became $145/mo.) to get "legal" and hopefully get better service.
During this time, Starlink had not launched enough satellites yet to support the demand in our region. As a result, initially the de-prioritized performance was downright terrible. I had to add a T-Mobile cellular Home Internet and an strong external cell antenna (cell reception out in the boonies is terrible, too) to have a back-up, which was frequently used.
Performance has slowly improved over the last year, but even up to a month ago there were definitely times in the evening when performance slowed to a crawl (when everyone with standard residential service is home using up bandwidth on Netflix or YouTube).
Fast forward to now: Last month a slot opened up,* and we were able to shift to standard residential service. Cost dropped from $145/mo. to $120/mo. The bonus is that because we are no longer de-prioritized, bandwidth and reliability have significantly improved -- so much so that this week I canceled the T-Mobile Home Internet service and have boxed up their receiver/router for return.
I suppose the real questions are how urgently do you need the service, and are you willing to put up with "generally satisfactory but occasionally lousy" roaming service.
*We actually started with a separate reservation which remained pending while we were on roaming to maintain work-from-home. When the earlier reservation finally came around last month, we explained that we had moved to a new home, already had the equipment from our roaming service, and only needed to be shifted from roaming to standard residential. Starlink customer service was kind enough to oblige, and we canceled the earlier reservation.